Business Is Good – Strategy & Advertising

Campaign Objectives

While the Emerald City is home to some of the nation’s most cherished companies, that reverence and endearment aren’t always shared within city limits. Instead of being celebrated, local businesses are often blamed for traffic congestion, high rent, and many other ills. Our campaign was aimed at celebrating business as the source of positive change, not the antithesis.

 

How We Helped

  • Messaging
  • Outdoor Ad Creative
  • Print Ad Creative
  • Digital Ad Creative

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