Key Services

UNINCORPORATED offers a strategic approach that leverages three key areas of expertise. These areas ensure consistency in the execution of all our strategies and serve as guiding principles for our work together.

Consulting

Work closely with faculty and administrators to understand their needs and craft a plan to meet those needs.

Key Tactics

  • HubSpot Setup
  • Buyer Persona Development
  • Marketing Technology Setup
  • Workflow Setup

Branding

Design assets and experiences that align with university and program guidelines.

Key Tactics

  • Brand Identity
  • Messaging Architecture
  • Buyer Personas and Journey

Marketing

Leverage course content to create marketing materials that position schools and programs as thought leaders.

Key Tactics

  • Custom Audiences
  • Target Market Analysis
  • Remarketing Lists
  • Analytics & Insights

Design

Design and develop engaging environments where students feel compelled to study and learn.

Key Tactics

  • Social Media
  • Programmatic & Paid Search Advertising
  • Traditional & Offline Advertising
  • Marketplace Advertising

Content

Create educational content that is both engaging and useful to enhance the learning experience.

Key Tactics

  • Email Marketing
  • Contact List Creation & Segmentation
  • Custom Contact Properties
  • Automated Nurturing Campaigns

Media

Produce video, audio, and other media assets that provide alternative ways in which to engage content.

Key Tactics

  • Print & Digital Design
  • UX / UI & Web Design
  • Infographics & Data Visualization
  • Visual Identity, Typography & Logo Design